An API is the contract that lets one system ask another for data, or tell it to do something, in a predictable way. Integration is wiring those contracts together so your ecommerce, ERP, warehouse and accounts systems stay in step.
Done well, it's invisible. Orders appear where they should, stock matches and invoices reconcile. Done badly, you get silent failures, duplicated records, stock that drifts, and a process that depends on one person remembering to run it.
The difference is almost entirely in the parts you can't see at the demo, which is where we spend our time.


