Dev Partners · Our Own Product
The CRM Built Out of Frustration
We hit breaking point with disconnected systems and endless double-entry. So we built our own and it turned into CoreCRM, a faster, simpler way to run your business without the chaos of bloated CRMs.
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Most CRMs are either overkill or completely the wrong fit
We tried them. Salesforce is a part-time job. HubSpot charges you for breathing. Spreadsheets are not a CRM. So we built something that sits in the middle capable enough to run a real business, simple enough that people actually use it.
Before CoreCRM
- Data spread across spreadsheets, email threads, and Post-it notes
- Manual double-entry between systems that do not talk to each other
- Reports that take hours and are already out of date
- Paying for a CRM with 200 features, using 12 of them
- Onboarding new staff is a two-week ordeal
- No visibility across the operation without chasing people
With CoreCRM
- One place for customer, order, and project data always current
- Automated workflows replace the manual repetitive tasks
- Live dashboards and real-time KPIs that actually make sense
- Only the features your business needs, built around how you work
- New staff can be operational within hours, not weeks
- Full visibility without chasing a single person
Built around how your business actually operates
CoreCRM is a base platform that we tailor to your workflows. Out of the box it covers the essentials and we extend it to fit your specific operation.
Workflow automation
Replace manual processes and spreadsheet-based tracking with automated workflows. Your team stops doing the boring stuff and starts doing the useful stuff.
System integrations
CoreCRM connects to your finance platform, eCommerce setup, warehouse, and fulfilment tools. One source of truth instead of five disconnected systems.
Live dashboards and reporting
Real-time KPIs and reporting that do not require someone to spend three hours compiling a spreadsheet. Management visibility without the manual overhead.
Customisable to your process
CoreCRM is not a rigid off-the-shelf product. We shape it around how your team actually works your fields, your stages, your terminology.
Orders, invoicing and returns
Automated order processing, invoice generation and returns handling connected to your existing platforms and reconciled properly.
Scales with your business
Lightweight at the core, extensible by design. CoreCRM grows with you from a small team running operations manually to a larger operation needing proper infrastructure.
CoreCRM connects to the tools you already use
We do not ask you to replace everything. CoreCRM sits at the centre of your operation and pulls data from the platforms you already run on so the information is always where it needs to be.
- Shopify orders, stock, returns and customer data in real time
- Finance platforms FreeAgent, Xero, QuickBooks (invoicing and reconciliation)
- ERP systems NetSuite, Peoplevox and others via custom integration
- Couriers and fulfilment DPD, Royal Mail, 3PL providers
- Email and communication tools
- Any platform with an API we build the connections that do not exist out of the box
CoreCRM is not for everyone
If you need a full enterprise ERP with 500 modules, go talk to SAP. If you need basic contact management and a pipeline, HubSpot free tier probably does the job.
CoreCRM is for businesses that have outgrown spreadsheets and generic tools but do not want to spend six figures on enterprise software and a year-long implementation project. It is for operations that have specific workflows that off-the-shelf tools cannot quite accommodate.
It is also for businesses that want to work directly with the people building their system not raise a support ticket and wait three days for a reply from someone who has never seen their setup.
We use CoreCRM to run Dev Partners. That keeps us honest about what it actually does versus what we say it does.
What Our Clients Say About Us
“Excellent customer service backed up with solid experience has been really helpful to us. As a media business we had have had five websites built by Dev Partners. I would certainly recommend them to other businesses.”
Fancy a quick chat with the software geeks?
If clunky systems are slowing you down, let’s talk. No sales patter. No corporate waffle. Just a straightforward conversation about fixing the stuff that wastes your time.
Meet Rob & Jason
Two normal blokes who happen to be good at untangling messy systems. We’ll talk to you like humans, not consultants, and help you find the simplest way forward.
We’ll reply within one working day. No spam. No waffle.
The kinds of businesses that get the most out of CoreCRM
CoreCRM is not a horizontal tool that does everything for everyone. It works best for specific types of operation.
Retailers & eCommerce
Shopify stores that need their back office to match their front end
Order management, returns, stock visibility and customer data all connected properly rather than spread across five different tools.
B2B & Wholesale
Businesses managing accounts, quotes and repeat orders manually
Customer account management, tiered pricing, order tracking and invoicing automation without a system that costs more than your margins.
Service & Operations
Teams running projects, jobs or cases out of spreadsheets and email
Structured pipelines, task management, communications tracking and reporting built around your specific workflow rather than a generic template.
If your operation does not fit neatly into one of these, get in touch anyway. The honest answer might be that CoreCRM is not right for you but we would rather tell you that upfront than take your money and build something that does not fit.
Meet Rob & Jason
The Founders of Dev Partners
Dev Partners was founded by Rob Sherwood and Jason Wheeler to help businesses solve real-world problems with smarter software. Based in Gravesend, Kent, we bring decades of combined experience in media, publishing, aviation and eCommerce. We have seen how messy systems can hold companies back.
Our mission is simple. Cut through the noise, analyse your processes, and build software that actually fits the way you work. When you work with Dev Partners, you work directly with us. No layers of account managers, just two founders who care about getting it right.
How a CoreCRM project actually works
We do not hand you a login and a PDF manual. Every CoreCRM deployment is a proper project with discovery, configuration, and handover.
Discovery
We map your current workflows, data flows, and pain points before suggesting anything. No proposals before we understand the problem.
Configuration
CoreCRM is shaped around your specific fields, stages, and workflows. We build the integrations your operation needs and nothing it does not.
Testing and sign-off
You test against your real data and real scenarios before anything goes live. We do not launch until the system behaves exactly as it should.
Launch and ongoing
We train your team, handle the rollout, and stay involved after go-live. CoreCRM evolves as your operation does.
Ready to replace the chaos with something that actually works?
Tell us about your current setup. We will give you a straight view on whether CoreCRM is the right fit.
CoreCRM is tailored to each business we deploy it for. That means the first conversation is about understanding how you operate, not a product demo with slides.
CoreCRM can help with:
- Replacing disconnected spreadsheets and manual processes
- Real-time data sync across finance, eCommerce, and operations
- Automated invoicing, returns and reconciliation
- Courier, fulfilment, and 3PL integrations
- Live dashboards and KPI reporting
- B2B and wholesale process automation
- Custom workflows built around how your team actually works
We reply within one working day.
Book a free consultation
Tell us about your setup and we will come back with a straight view on what CoreCRM can do for you.
